Based in Japan
'Let the kimonos that have slept in the wardrobe take on a new life'
While learning the basics of traditional kimono styling, Koji Fukumoto realized the raison d’être and value of traditional Japanese crafts. He worried that Japanese traditional crafts might cease to exist in 50 or 100 years. From this sense of urgency, he determined his mission is to pass on the knowledge and beauty of kimono down to the next generations. The history of kimono shows that the size and coloring patterns of kimono changed through the Taisho and Showa eras (20th century). Breaking with traditional kimono styling, he re-evaluates kimono as "high brand" and creates an innovative style making the kimono attractive for current times. Fukumoto strongly feels change is needed to reawaken the significance of the kimono and continues his journey to spread kimono culture all over the world.